Corporate Governance Key Factor In APEJ BPO Effectiveness
In its latest study of business process outsourcing trends in the Asia/Pacific excluding Japan (APEJ) market, IDC predicts moderate growth in Business Process Outsourcing (BPO) services for the region. While much of APEJ is still at its nascent stages of development for BPO, IDC observed several important developments in the region which will drive growth in this market. Detailed findings are published in the inaugural IDC report, Asia/Pacific (Excluding Japan) 2006 Business Process Outsourcing Insights.
"In 2003/2004, cost was the core BPO criterion. However, enterprises are now beginning to look at issues of corporate governance and security, and not just going with the cheapest BPO provider anymore," said Conrad Chang, IDC's Senior Market Analyst for Asia/Pacific BPO Services Research. "Cost effective solutions are still important but cost is no longer used as the only major decision making factor in awarding BPO contracts".
IDC's unique ongoing relationship with both buyers of BPO services and vendors has been instrumental in the development of IDC's comprehensive overview of the BPO landscape for APEJ. The following summarize IDC's predictions for BPO in APEJ for 2006:
Corporate governance will be a key consideration – IDC has found that over the past 12 months, both enterprises and vendors are quicker to recognize the importance of establishing corporate governance structures before proceeding with BPO implementation. Companies that have their internal processes mapped out are able to benchmark and measure performance more effectively than companies that were disorganized.
Enterprises raise concerns of BPO security – Enterprises are increasingly demanding stricter security and data privacy measures to ensure that sensitive information, such as personal data, bank account details and other confidential information do not leak out once transferred into the hands of third party vendors. Prominent BPO vendors have also gone to great lengths to ensure that adequate security, back up and safety systems are in place to minimize the breach of highly sensitive information.
BPO mega deals are few and far between – The market should not expect to see many mega BPO deals (in excess of US) in APEJ, the likes of which occur more often in the US and Western Europe. Instead, expect to see more piece-meal, ad hoc and customized BPO deals that are smaller in contract size (less than US). The complex, diverse and non-homogenous market dynamics of APEJ mean that more targeted, specialized and local BPO deals will become more common instead of mega deals that span large functions and operations across the entire enterprise.
Rise of the Indian BPO players – Long regarded as being cost effective in IT implementation, Indian players have successfully leveraged IT outsourcing and forayed into BPO services with a strong concentration on the finance and banking sectors.
China still needs time to develop – Cost will not be a major advantage for BPO given the existing low cost of doing business in China. BPO will be seen more as a driver for best practices benchmarking that will allow Chinese companies to expand more rapidly and tap into markets beyond the local frontiers.
Under IDC’s definition, Business Process Outsourcing is distinct from Processing Services. IDC regards BPO as more strategic and involves transformational activities that align a company's outsourcing engagements to corporate objectives. For example, an ongoing engagement by a bank to hire a vendor to look at benchmarking and advisory on how to increase customer response time would be considered a BPO engagement. However, if it is just outsourcing check processing to a vendor to do it more cheaply at bulk, that would not be considered BPO but rather processing services.
IDC's Asia/Pacific BPO program covers qualitative and quantitative research for BPO across horizontal functions ranging from Human Resources to Finance and Accounting to Customer Care. IDC tracks BPO that is consumed locally and not exported. Thus, if a U.S. company engages a BPO vendor in India for services delivered to the U.S., that is considered a BPO export and not counted as part of IDC's study.
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