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Wireless LAN Draft-802.11n Sales Uplift SOHO Market

Wireless LAN products based on the draft 802.11n standard began shipping during the second quarter of 2006, helping to buoy sales in the Small Office and Home Office (SOHO) market, according to Dell'Oro Group. The analysts report strong consumer demand for these draft 802.11n (Draft-n) products with greater range and speed than 802.11g products despite significantly higher average selling prices.

"The difference in average selling prices between a Draft-n router and a 802.11g router is too high to generate mass appeal," said Elmer Choy, Analyst of Wireless LAN Research at Dell'Oro Group. "When 802.11g routers were first introduced in 2003, their average selling prices were only 28 percent more than those of 802.11b routers, which made it easy for consumers to justify the upgrade to the newer technology. However, current Draft-n router prices are more than double that of the 802.11g routers, which makes for a more difficult upgrade decision," Choy added.


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