SanDisk Corp. has unveiled the largest flash-based MP3 player, the 8-gigabyte (GB) 1 Sansa e280. At USD 249, it is nearly the same price as the iPod nano, yet stores twice as many songs.
In conjunction with the rollout of the e280 and in preparation for the holiday season, SanDisk has lowered its prices on the entire Sansa e200 line of products, including the existing 2, 4 and 6GB models.
Current pricing on the Sansa e200 product line includes a 2GB flash-based player for under USD 140.
SanDisk microSD cards come with capacities of up to 2GB, with higher capacities planned in the future. Photo and video capability facilitated through the Sansa Media Converter enables a superior customer viewing experience Digital FM tuner on-the-fly FM recording.
Since SanDisk make the flash memory, it says it is in a better position to offer flash-based MP3 at a lower price. With the increasing demand for flash memory chips, SanDisk is in the midst of expanding its production. Recently, the company announced that it planned to set up a new flash plant in Japan in collaboration with Toshiba. It has also agreed to buy memory card developer Msystems for USD 1.55 billion.
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